Brand: Madewell
Project: Website
Work: Digital & web design
Date
: 2019-2023



Madewell’s Women’s and Men’s homepages refresh weekly, prioritizing big ideas and product launches while also anticipating and responding to customer behavior.

Other projects, including special campaigns and evergreen site landing pages, used elevated and concise storytelling to build brand affinity. 

Prior to live dates, pages were meticulously tested and reviewed in collaboration with developers.



Index:
About Madewell
When the Fit Hits: Fall 2022 Brand Campaign
What Are You Made Of: Spring 2022 Brand Campaign
Love to All: 2021 Pride Campaign









© 2023